...every action, every decision, arises seamlessly from the last. In this state, we are so focused on the task at hand that all else falls away. Action and awareness merge. Our sense of self vanishes. Our sense of time distorts. And performance goes through the roof.
If this sounds a bit far-fetched, let's put some data behind the concept of flow.
According to a 10-year study conducted by McKinsey, top executives reported being five times more productive in flow. And if we could increase the time we spend in flow by 15-20%, overall workplace productivity would almost double.
This means that being in flow at work not only improves our focus and performance, it also leads to increased productivity and distinct business outcomes.
Given this, how can one maximize flow on Threads, leading to these same great outcomes? Well, we're so glad you asked...
We built Threads with flow in mind.
Our primary focus has always been to take in customer feedback and to understand how workflows have operated and shifted alongside the rise of remote and hybrid work environments. This is how we've crafted the optimal experience for work communication today, leading us to productize these learnings along the way.
Introducing the Today view
This is the most important view in Threads, providing a seamless workflow designed to make "today" your most productive day.